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Competitor and market analysis

No organisation operates in isolation. This is why it’s critical to understand who your competitors are and how you compare to them.
You’ll probably have some competitor information yourselves, but a structured analysis of the market and your competitors might not be something that you have carried out.
Do you want to know what messages they are putting out there, how they price their services, how they handle enquiries and what marketing they are doing?
And perhaps more importantly have you worked out how this relates to your organisation, where the gaps in the market are and how you should position your organisation?
We’ve carried out competitor analysis including desk research and mystery shopping for a number of organisations either in isolation or as part of the audit and strategy development process.

Contact us now to discuss how we can help your organisation. 

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